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NAICS 541810Census 2022 taxonomy

Advertising Agencies

123 active federal contract vehicles awarded under NAICS 541810 — GWACs, BPAs, IDIQs, and FSS Schedules held by 107 vendors.

Active vehicles
123

of 140 ever awarded

Total ceiling
$109M

partial coverage

Holders
107

distinct vendors

Agencies
15

awarding agencies

Commercial wage benchmark

BLS Quarterly Census of Employment and Wages — national private-sector average for NAICS 541810 (Advertising Agencies), Q1 2024.

bls.gov/cew ↗
Avg weekly wage
$2,584

commercial private sector

Annualized (52w)
$134.4K
YoY wage change
+4.7%
Workforce
218K

38,658 establishments

By ownership type

  • Local government$0/wk· 0 employed
  • Private$2,584/wk· 217,778 employed

Source: BLS Quarterly Census of Employment and Wages, US national aggregate. Wages reflect what employers in this NAICS industry pay across all occupations; compare to specific labor-category rates on the GSA Schedule for capture-team pricing.

Set-aside breakdown

Open / Full and Open98
Open / Full and Open19
Small Business3
WOSB2
SDVOSBS1

Top vendors with NAICS 541810 vehicles

VendorVehicles
MISCELLANEOUS FOREIGN AWARDEES6
CROSBY MARKETING COMMUNICATIONS INC.3
ELEVATION, LTD.3
EVENT SOURCE PROFESSIONALS INC3
LEMPUGH INC3
BETAH ASSOCIATES, INC.3
SENSIS INC.2
SAGE COMMUNICATIONS, LLC2
AMERICAN SMALL BUSINESS ALLIANCE INC2
STRATACOMM, LLC2
DAVIS MANAGEMENT GROUP INC2
DIVERSITY MARKETING AND COMMUNICATIONS LLC2
CONCEPTS, INC.2
ADZ ETC INC2
YES& COMMCORE LLC2

Top agencies awarding NAICS 541810

AgencyVehicles
General Services Administration97
Department of State7
Department of Agriculture3
Department of Transportation3
Export-Import Bank of the United States3
Department of Veterans Affairs2
Department of Defense2
Department of the Treasury1
Social Security Administration1
Department of Justice1

Active contract vehicles

Showing top 25 of 123 active vehicles by ceiling amount.

TypeHolderAgencyCeiling
Other IDVCROSBY MARKETING COMMUNICATIONS INC.Peace Corps$20.0M
Other IDVSENSIS INC.Department of Transportation$19.6M
BOAPELTON, HOLLY JGeneral Services Administration$0.0M
BOACAMPBELL & CO ADVERTISING AGENCY LLCGeneral Services Administration$0.0M
BOADAVIS MANAGEMENT GROUP INCGeneral Services Administration$0.0M
BOABRAND ADVERTISING GROUP, LLCGeneral Services Administration$0.0M
BOADIVERSITY MARKETING AND COMMUNICATIONS LLCGeneral Services Administration$0.0M
Other IDVDIAMOND EYES ENTERPRISES LLCDepartment of Defense$0.0M
BOACURRENT360, INC.General Services Administration$0.0M
BOARP3 LLCGeneral Services Administration$0.0M
BOALEMPUGH INCGeneral Services Administration$0.0M
BOAWICKED BIONIC, LLCGeneral Services Administration$0.0M
BOAMCMC--MARY COYNE MARKETING COMMUNICATIONS, LLCGeneral Services Administration$0.0M
Other IDVYES& COMMCORE LLCExport-Import Bank of the United States$0.0M
Other IDVSTRATACOMM, LLCDepartment of Transportation$0.0M
BOASUBLIME COMMUNICATIONS LLCGeneral Services Administration$0.0M
Other IDVADZ ETC INCDepartment of Defense$0.0M
Other IDVMISCELLANEOUS FOREIGN AWARDEESDepartment of State$0.0M
BOAVIQTORY INCGeneral Services Administration$0.0M
BOAMIND4, INC.General Services Administration$0.0M
BOACOOKSON STRATEGIES CORPORATIONGeneral Services Administration$0.0M
Other IDVMISCELLANEOUS FOREIGN AWARDEESDepartment of State$0.0M
Other IDVMISCELLANEOUS FOREIGN AWARDEESDepartment of State$0.0M
BOATHE JAKES GROUP MARKETING LLCGeneral Services Administration$0.0M
BOAYES& FEDERAL, LLCGeneral Services Administration$0.0M

NAICS title from Census 2022 NAICS taxonomy. Vehicle data from USAspending.gov. Ceiling sums show partial coverage where source records publish award amounts.