Single-Award IDCExpiredMULTIPLE AWARD

BETTER WORLD ADVERTISING INC

Federal contract vehicle issued by Department of Health and Human Services: Food and Drug Administration

Active opportunities

Live solicitations from our feed connected to this vehicle: task orders or on-ramps that reference it, plus open opportunities in its NAICS (541810).

RFP - U.S. Marketing Agency of Record for LCVB
City of Laredo
Closes 2026-08-24
Content Development Services
Island County
Closes 2026-08-28
Strategic Communications/Media Buying Agency - Smoke Free Starts
Rocky Mountain E-BidNet Purchasing System
Closes 2026-08-28
Exclusive Malt Beverage Marketing Partner - Denver Arts & Venues
Rocky Mountain E-BidNet Purchasing System
Closes 2026-08-31
RFP Advertising Services Concession for Airport
City of Laredo
Closes 2026-08-31
Intent TO Sole Source West Ada School District - High School Events Advertising/Activations
DEPT OF DEFENSE
Closes 2026-09-02

Vehicle Type: Single-Award IDC
Recipient UEI: GUDFUTZMWGJ6
Stated Ceiling: $210,000,000
Action Date: 2012-07-10
Ordering Period Start: 2012-07-10
Last Date to Order: 2017-07-11
NAICS: 541810
Set-Aside: Small Business
Pricing Type: 1
Competition: D
Bidders at Award: 28
Verify on USAspending: View source record ↗

Ceiling Utilization

How much of this vehicle's ceiling has been ordered via task orders we've linked.

Ceiling

$210.0M

Obligated under it

$2.8M

across 1 linked task order

Utilization

1.3%

Task Order Intelligence

Order velocity, vendor win-share, and set-aside utilization based on 1 captured task order.

Limited sample

Vendor win-share

Top recipients by obligated $

1BETTER WORLD ADVERTISING INC
$2.8M100%

Set-aside utilization

How task-order $ flows across set-aside categories on this vehicle

Open / Full and Open
100%$2.8M

Source: USAspending.gov task-order awards linked to this vehicle. Coverage improves as more order records are ingested.

Procurement Officers

Beacon · Pro Max

Top buyer-side contacts at Department of Health and Human Services: the people who post RFPs, ranked by solicitation activity. Sourced from BidSparq's 85,978-contact procurement-officer graph built from real solicitation history.

See the top 10 procurement officers at this agency: name, role, recent activity, contact kind.

Sourced from BidSparq's buyer-side contact graph (85,978 officers from real solicitation history). What is Beacon?

Upgrade to Pro Max

Task Orders Issued Under This Vehicle1

Order PIID	Recipient	Amount	Date
CONT_AWD_HHSF22301002T_7524_HHSF223201210005I_7524	BETTER WORLD ADVERTISING INC	$2.8M	2017-10-25

Sibling Holders8

Other companies holding vehicles on the same line: same awarding agency, same NAICS, multi-award structure. These are the direct competitors when an order comes up.

Holder	Amount	Expires	Set-Aside
IPG DXTRA, INC.	$5.0B	2032-08-31	Open / Full and Open
IPG DXTRA, INC.	$3.0B	2026-02-28	Open / Full and Open
DANIEL J EDELMAN INC	$3.0B	2026-02-28	Open / Full and Open
PORTER NOVELLI PUBLIC SERVICES INC.	$3.0B	2026-02-28	Open / Full and Open
KETCHUM INC.	$3.0B	2026-02-28	Open / Full and Open

Similar Vehicles

Other active vehicles in the same NAICS family (prefix 5418). Useful for understanding what else is open in this space.

Single-Award IDC · IPG DXTRA, INC.$5.0B
Department of Health and Human Services · NAICS 541810 · Open / Full and Open · expires 2032-08-31
Single-Award IDC · DDB CHICAGO INC.$4.0B
Department of Defense · NAICS 541810 · Open / Full and Open · expires 2028-11-19
Single-Award IDC · WUNDERMAN THOMPSON LLC$1.9B
Department of Defense · NAICS 541810 · Open / Full and Open · expires 2034-12-19
Multi-Award IDC · GSD&M LLC$1.6B
Department of Defense · NAICS 541810 · Open / Full and Open · expires 2027-09-30
Multi-Award IDC · MULLENLOWE US INC$454.6M
Department of Defense · NAICS 541810 · Open / Full and Open · expires 2029-09-26

Vehicle data sourced from USAspending.gov. Last refreshed via daily sync. See all vehicles, learn more about how BidSparq's vehicle intelligence compares to GovTribe, or read the launch writeup.